With the midterm election season approaching, every aspect of every race will be watched: The issues; positioning; and, of course, campaigns. And within the campaigns, special attention on what’s new – and that means digital.
So what can we expect from digital campaigns? What’s the next wave of ways candidates will try to connect with us – and especially young voters – directly through Facebook, Twitter and so on? How will they get us to donate?
If during either of President Obama’s campaigns you clicked, watched, liked or gave online, then you’re familiar with our guest. Teddy Goff was responsible for state-level digital campaigns in 2008 and served as Digital Director for President Obama’s 2012 campaign. Today he is a Partner at Precision Strategies and was recently named one of Time’s 30 people under 30 who are changing the world.
Listen here at Political Wire.