Facebook’s IPO missteps aside, there can be no argument that social media is a major — if not THE major — next step in human connection. More than a billion of us sign up to post comments and photos and stories about ourselves. But what about businesses? Is the social environment a place where businesses and other enterprises not only can play, but can win? If so, how? Joining us now, is one of the most important and thoughtful minds on the topic. Clara Shih is not just CEO of Hearsay Social. At 30, she has already been named one of FORTUNE’s Most Powerful Women Entrepreneurs of 2011, one of Fast Company’s Most Influential People in Technology, and one of Businessweek’s Top Young Entrepreneurs of 2011. She also sits on Starbucks’ Board of Directors, and Clara joins us now. (Originally broadcast 6-2-12 on The John Batchelor Show)
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